The Poster Lady is a Barbie doll delivered to lifestyles. With striped fishnet minidresses and tops, adorned glossy steel clothes, and tiny cheeky latex shorts crowned with dramatic belts, the UK-based logo isn’t frightened of a laugh. Clothier duo and Central Saint Martins alums Natasha Somerville and Francesca Capper introduced the label in 2018 and briefly made a reputation for themselves with their attractive, female sensibility. On a brief checklist of Poster Lady fanatics are Meg Thee Stallion, Dua Lipa, SZA, and without equal It lady, Paris Hilton. Somerville and Capper have created a femme fatale universe the place the whole thing is, to scouse borrow a word from Hilton, completely scorching.
The logo is increasing their achieve and launching their first actual assortment in the United States this week. They tapped musician JT, of the Miami rap lady team Town Women, as their muse and marketing campaign megastar. Obviously JT—who used to be additionally lately photographed within the entrance row of Mugler’s fall 2023 display—is getting into her style lady technology. “It’s a dream. I’ve all the time sought after to be in style and Poster Lady being the primary alternative is a large deal, [since it’s] two women,” the artist stocks with Fashion. United through a carefree spirit, the artist and architects are a fit made in style heaven.
One of the vital standouts in the latest assortment are the fishnet jumpsuits with stripes in brown and crimson and complicated cutouts to intensify the frame, a latex mini get dressed with leather-based laces at the facets, and commentary equipment together with outsized pronged rings and adorned buckled belts. Each and every piece is designed to make ladies really feel like they’re in overall keep an eye on. “The usa has all the time been our greatest marketplace and the place we really feel essentially the most noticed and heard. So after we heard JT say ‘poster lady pussy’ [in her “No Bars” freestyle] it simply made an excessive amount of sense,” the designers shared. Within the marketing campaign JT wore a strapless scorching crimson latex get dressed and ribbon earrings paired with pointed-toe pumps with an exaggerated platform base. In some other symbol, the megastar used to be dressed within the label’s signature fishnets. The coveted assortment is being offered in the course of the logo’s website online starting from $70 to $2,300.
JT, Somerville, and Capper celebrated the release in New York with a birthday party hosted in partnership with Money App. Town’s cool youngsters—together with Justine Skye, Matthew Henson, Quil Lemons, Alexander Roth, Tyrell Hampton, Parker Package Hill, Sean Garrette, Babyxsosa, and Fiffany Luu—arrived dressed in the logo’s previous and provide collections: dressed up dolls so far as the attention may just see.
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