Hungarian trend model Nanushka this season partnered with trend movie platform Nowness to current its spring 2022 assortment by way of the quick movie “Harmónia.” A various vary of fashions made grim faces at first, however as they danced to the music, showcasing the motion of clothes, they appeared to succeed in a way of euphoria in the long run.
The look: Simple-to-wear items for a contemporary way of life with a artful, folksy twist, the place you swap a rope for a belt and decorate a plain high with a silk scarf printed with Hungarian totems, which is supposed to supply magical safety for the wearer.
Extra from WWD
Quote of word: “The gathering facilities across the concept of in search of stability and discovering concord via self-discovery and to seek out the purpose the place you felt self-centered.…We now have a longstanding love for juxtaposition, and we all the time love completely different concepts and contrasting opposites, like conventional Hungarian parts versus modern supplies, and the nation’s discord between East and West. We had been working towards discovering equilibrium throughout the seems to be.”
Standout items: Origami-inspired boxed tote bag with crocheted seam element, cutout white shirt, and the closing look, a trench coat with sailor collar, and lace element by Abhijeet Kabur, the primary recipient of Nanushka’s Design for Life mentorship program. She developed the look throughout her three-month paid internship on the model’s headquarters in Budapest.
Takeaway: The Hungarian cultural parts are all the time there, however this season, they felt stronger than ever, which makes the model’s storytelling much more real than lots of its friends within the modern trend market.
Launch Gallery: Nanushka RTW Spring 2022