Iggy Azalea has denied accusations that she is “blackfishing” in her new music video.
Azalea faced criticism over her hair and makeup in the “I Am The Stripclub” video.
“I can’t care about something that ridiculous and baseless,” the singer tweeted on Saturday.
Iggy Azalea has denied accusations of “blackfishing” over her appearance in her new “I Am The Stripclub” music video that was released on Friday.
The 31-year-old faced criticism online after she traded in her signature blond hair for a dark, straight wig and a deep tan in the video.
“People are saying that you are black fishing and making up this fake narratives, can you clear them up please because people are taking it too far and running with that lie,” a fan tweeted on Saturday.
“I don’t care… F— those ppl babe lol,” responded Azalea.
The term “blackfishing” was coined by Wanna Thompson, a freelance writer who started a viral Twitter thread in November 2018 on the issue of white or white-passing women manipulating eurocentric features to appear more ethnically ambiguous.
Speaking on BBC Radio 4’s “Woman’s Hour” later that month, Thompson described “blackfishing” as adopting hairstyles, clothing, and language traditionally associated with Black women, noting that it is “just enough to hang on to racial ambiguity without fully dealing with the consequences of blackness.”
Responding to another fan, Azalea said: “I’m the same color as I always am, just in a dimly lit room with red lights. It’s the same makeup from every other part of the video just with a Smokey eye and different wig. Just ignore them, who cares? Let em talk.”
Critics claimed that the singer’s response dismissed the concerns of people of color, with one user writing: “All MAJORITY of those people are black and brown! so she saying she ‘doesn’t care’ and ‘f—‘ us.”
Azalea called the claims “ridiculous and baseless,” noting that she used an Armani foundation in shade 6 which she has worn since her “Sally Walker” video was released in March 2019.
“I can’t care about something that ridiculous and baseless,” she tweeted.
This is not the first time the Australian rapper has been called out for appropriating Black culture.
In 2017, biracial singer Halsey told the Guardian that she would not work with Azalea. “There’s a lot of people I wouldn’t put on my record,” she told the publication, “Iggy Azalea: absolutely not. She had a complete disregard for Black culture.”
Discussing the criticism she has faced during an August 2019 interview with Cosmopolitan, Azalea said: “I’m still going to make the same type of music and still be ridiculous and larger than life. So I can’t be that f—–g sorry about it.”
Representatives for Azalea did not immediately respond to Insider’s request for comment.
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