Product suite makes use of hydrating, protecting substances to assist scars feel and appear their most stunning
Revealed: Nov. 4, 2021 at 9:04 AM EDT|Up to date: 50 minutes in the past
SANTA BARBARA, Calif. and GREENSBORO, N.C., Nov. 4, 2021 /PRNewswire/ — Premium skincare model, ESTAS Magnificence, is asserting the launch of a brand new product assortment out there as we speak on ESTASbeauty.com. Based by coronary heart assault survivor Cristina Beltran and wonder veteran, Alejandra Thompson, ESTAS Magnificence affords a luxurious skincare answer to the greater than 100 million individuals who receive scars yearly. Of these, greater than 50 million folks purchase scars due to surgical procedures.
Scarring is part of therapeutic, and we would like each individual to make use of our merchandise and really feel proud and empowered by their scar.
“Creating this line was extraordinarily vital to me, as I do know first-hand the insecurities round having a scar and the dearth of skincare merchandise to assist look after them,” says Co-Founder Cristina Beltran, who has a six-inch scar following open coronary heart surgical procedure at age 24. “Each individual ought to have entry to high-quality skincare to make them really feel assured in their very own pores and skin. Scarring is part of therapeutic, and we would like each individual to make use of our merchandise and really feel proud and empowered by their scar.”
The ESTAS Magnificence assortment is designed to nourish, defend and hydrate scars and consists of intense moisturization, smooth software and an absorbent method. The product line consists of three merchandise: The “Morning Therapeutic massage” cleaning oil with vitamin E & primrose; a “Every day Dose” vitamin E & C cream serum; and “Sleep Salve” silicone & Vitamin E masks. A key ingredient consists of silicone, which will increase hydration and reduces collagen manufacturing, itching and discomfort. With highly effective antioxidants, ESTAS Magnificence merchandise brighten, hydrate, and heal scars, whereas locking in moisture and softening pores and skin.
“Scars are a particular type of pores and skin, with particular wants that want particular consideration,” says Co-Founder Alejandra Thompson. “Whereas scars can range in dimension and severity, a typical thread with all scars is care: they want hydration, nourishment, and efficacious substances to fight frequent signs like redness, itchiness, irregular texture and discoloration. The ESTAS Magnificence line delivers luxurious skincare formulation which might be light on pores and skin and enhance moisture retention to assist the scar retain as a lot hydration as attainable.” She provides, “To us, skincare consists of scar care, and scar care ought to all the time be an vital a part of our day by day skincare routine.”
ESTAS Magnificence merchandise are fragrance-free, formulated with out parabens, sulfates, or phthalates. The product line is dermatologist-tested and protected for pores and skin. The trio of merchandise will be offered individually or in a set. The corporate plans to develop their product choices to incorporate a line of pre-operative skincare in 2022.
“I all the time see sufferers who’re involved with how you can care for his or her scars and are looking for a topical answer that feels luxurious against sticky and greasy,” says Dr. Robert Schwarcz, MD, FACS. “ESTAS Magnificence merchandise fill a void within the skincare marketplace for scar care therapy, and furthermore, they’re hydrating, nourishing and protecting — which each scar wants.”
About ESTAS Magnificence
ESTAS (Each Scar Tells A Story) Magnificence was based in 2019 by Cristina Beltran and Alejandra Thompson, who each endured surgical procedures, which left them with numerous scars. At age 24, Cristina went into sudden cardiac arrest and later underwent an open-heart triple bypass surgical procedure, leaving her with a six-inch scar down her chest. Alejandra had two c-sections.
Annoyed with the dearth of luxurious skincare merchandise particularly devoted to deal with scars, they collaborated with a chemist and high medical doctors to develop brand-new merchandise to handle scar care, rooted within the perception and want to have fun scars. The road consists of: “Morning Therapeutic massage” cleaning oil with vitamin E & Primrose; “Every day Dose” vitamin E & C cream serum; and “Sleep Salve” silicone & Vitamin E masks, that are made with the very best substances to make your scar stunning. They can be utilized on surgical scars, burn scars and on a regular basis bumps and scrapes. To order merchandise and discover further data, go to www.estasbeauty.com and comply with the model on social media through Instagram @estasbeauty.
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SOURCE ESTAS Magnificence
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